As we grow older, the need for care becomes a universal concern. Especially when a senior would like to remain in their home to maintain their independence, aging in place can require assistance in a myriad of ways. Illness, injury or the natural aging process can change the playing field quickly.
In the US, the need for care to help seniors feel safe is increasing as the population ages. The Census Bureau reports “the number of people aged 65 and older in the United States has grown from 35 million in 2000 to approximately 55 million in 2020.” By 2050, that number is expected to grow to almost 90 million.
Families can become overwhelmed when they start the process of searching for senior care for a loved one. It is important to recognize the difference between home care and home healthcare, otherwise known as skilled nursing. Although they sound similar, they serve different seniors and are not performed by the same caregivers. Once a family recognizes the nuances and necessities of each, searching for the right care to help a loved one age in place becomes more manageable.
From the view of a prospective franchisee, both types of businesses are recession proof and pandemic proof. Even when the economy takes a downturn, there is a need for caregivers in both realms.
Home Care
Home care aides provide personal care services to support seniors without serious medical issues. Depending upon how much assistance a senior needs to remain independent at home, companionship care may be scheduled for a few hours a week, or longer durations. Not prescribed by a doctor, but used to optimize the safety of a senior who wants to stay in their home, services can include:
Home care, as offered by
Best Life Brand’s
ComForCare, is ideal to provide benefits for older adults who require assistance with some aspects of daily life but do not require skilled nursing care. ComForCare is committed to helping people live their best lives possible and offers special programs, including fall risk prevention, dementia care, meaningful activities, and Joyful Memories music. Founded in 1996, ComForCare is a premier franchised provider of in-home caregiving services with 270 territories independently-owned and operated in the U.S. and Canada, helping older adults to age in place safely. This year, ComForCare launched its informative new podcast, ComForConnections, to help aging services professionals to stay up to date on the latest information and best practice tips from industry leaders. In May of 2023, ComForCare launched Connected Care, a groundbreaking solution to keep seniors safe 24/7.. This remote patient monitoring program creates a secure environment for older adults to comfortably reside at home as they receive proactive, continuous assistance. Enhancing in-person home care, Connected Care is able to help with fall detection, wellness monitoring, daily virtual calls and chronic disease management remotely.
Skilled Nursing
Delving into skilled nursing, these services are clinical, medical related and ordered by a patient’s physician. Rather than performing these tasks in a hospital or a rehabilitation center, skilled nursing support allows individuals to recover at home following a medical setback, hospital stay or injury. Recovering at home is more familiar, comfortable and there is a reduced risk of falls in this known space. The duration of time that someone would rely on skilled nursing care is much shorter in comparison to home care, generally 60-90 days as someone gets back on their feet. Home healthcare is personalized and can include specialized services like:
Skilled nursing services, as provided by
Boost Home Healthcare, are performed by registered nurses who are assigned to a patient, ensuring that their medical care needs are being addressed properly and with precision. Added in 2021 to the Best LIfe Brand’s roster of companies that support seniors in the continuum of care, Boost’s nurse-inspired, elevated approach to clinical care uses increased collaboration with doctors so clients can reclaim their health independence. Founded on a gold star, solid reputation in the healthcare industry from deep roots at ProHealth in Los Angeles, CA, Boost Home Healthcare is an exciting emerging brand. This growing network is built upon a reputation of responsibility, compassion and professionalism, raising the bar for athome recovery.
With the services and compassion of companies like ComForCare and Boost Home Healthcare, seniors are able to retain their independence and thrive as they live their best lives while their families enjoy peace of mind, knowing that they are safe at home.
About the Author
As CEO, J.J. Sorrenti oversees the strategic growth of Best Life Brands. A franchising and retailing expert, Sorrenti has led multiple companies to award-winning results over the past 30 years.
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