Outdoor Mobile Fitness


So What is OutFit?
OutFit is a technology-enabled, outdoor mobile fitness service. It is monetized with a subscription model and built to scale as a franchise network. The franchised fleet of world class gyms-on-wheels are owned and operated by local TRX-certified coaches, called “OIC’s” (OutFitters-In-Charge), and are networked via a state-of-the-art technology platform and member app. OutFit takes workouts outside -- where everyone feels their best! Energized by sunshine, blue skies, fresh air -- and by an incredible community of likeminded friends from the neighborhood.
OutFit has a simple goal: To change the world of fitness forever. The company believes that EVERYONE should have access to affordable, convenient, expertly coached fitness experiences. OutFit thinks that fitness shouldn’t be confined to virtual reality or the closed walls of gyms that less than 20% of Americans will ever join. OutFit delivers actual reality with affordably priced, expertly led “boutique” fitness delivered directly into the inspiring public spaces that surround us in our neighborhoods every day. The service also delivers personal and small group private training directly to the cul-de-sacs and driveways of people who cannot or do not care to drive to a crowded, sweaty brick & mortar health club filled with fluorescent lighting and recycled air.
Outdoor exercise is not a new concept – you get outside, you run, you bike, you do yoga. What makes OutFit a “world changing idea” is its synchronized network of owner-operators, each delivering their services under a single premium-brand experience. Together, these providers service an interconnected community of members (a.k.a. Outfitters) – who are all brought together by a high-tech platform & mobile app that combines geolocation, registration, booking, payment and a host of nifty user features to keep members connected to each other and motivated to achieve their fitness goals.
Independent coffee shops have existed since the time of the Romans…then along came Starbucks and the coffee game changed forever. OutFit proposes to accomplish no less in the outdoor fitness landscape, except that their mobile gyms will be owned by the very small business entrepreneurs who operate them within the neighborhoods in which they live. OutFit not only elevates heart rates, it elevates spirits; and its network grows, it will empower an army of individual small business owners to live rewarding professional lives while delivering the gift of health and fitness into neighborhoods all across the country.
OutFit has created a first-of-its kind subscription service that is similar to a ride sharing or a meal delivery service, except that it delivers large group fitness experiences on permitted public spaces, undeveloped public lands, parking lots, schools, business parks, and to residential cul-de-sacs and driveways. Hence the metaphor members often use to describe OutFit’s service: the “Uber® of Fitness”.
The technology suite that powers OutFit and coordinates its network of members, vans, and coaches is perhaps the company’s most unique and defendable feature. Built by a longtime Silicon Valley tech wizard and his amazing team of developers, there is no technology in fitness like OutFit’s. It combines the capabilities of Uber®, Mindbody® and Classpass® into a single proprietary platform. Open the app on your phone, instantly find any of the upcoming outdoor workouts near you on the map, view the schedule and book your spot for the class and coach you want -- all in seconds! You aren’t limited to a particular type or number of classes each month because OutFit gives you unlimited monthly classes for under $100. You can also invite other app users, connect profiles with your friends, help track and motivate each other’s workouts, and create private exercise groups in the locations of your choosing with the coach you want. Technology is the hub of OutFit, and the company’s slickly customized “gyms-on-wheels” are the spokes. OutFitters also enjoy access to any OutFit location, at home or when traveling to other OutFit service areas.
OutFit’s franchise model has the industry’s lowest cost of entry. For less than $95k you can have your own tricked out transit van packed full of TRX equipment, operating systems, and preprogrammed class content – and be operating your business within 90 days! OutFit also offers extraordinary business ownership opportunities to female, veteran, and minority entrepreneurs who might otherwise avoid costly mainstream corporate franchises. OutFit’s low-cost/low-overhead/high-revenue model also allows trainers across the country to fulfill their dreams of business ownership (rather than giving 50-70% of their training dollars to a brick & mortar gym) and to build profitable careers with a clear path to generating real net worth for their families.
OutFit’s philanthropic efforts are as important as the health and fitness it delivers to its members. To take care of those who serve us all, OutFit proudly provides FREE Unlimited Open Family Memberships (a $129/mo. Value) to all active-duty municipal 1st Responders (Police, Fire and EMTs).
For more information on investing in an OutFit franchise go to www.outfitfranchise.com.







