We are thrilled to extend our heartfelt congratulations to Mike Murphy, the proud recipient of the inaugural "Bet on a Vet" program by The Franchise Consulting Company and The Veterans Franchise Council. This esteemed program, which grants up to $10,000.00 to open a business, recognizes the exceptional potential that veterans possess as franchise business owners. With franchisors acknowledging the tremendous value veterans bring to the table, offering discounted franchise fees, reduced royalties, and more, the opportunities for success are endless. The addition of $10,000 in VFC seed money ensures that aspiring entrepreneurs like Mike can embark on their business journey swiftly and confidently. It is truly remarkable to witness the recognition and support given to our veterans, as demonstrated by this program. As you delve into Mike's story, don't miss the insightful Q&A from Joe Griffith who flew to Austin, TX to present Mike and Katie Murphy their monies. Let us celebrate Mike's well-deserved achievement and inspire others to follow in his footsteps, proving that not all veterans seek just a job, but rather the chance to become exceptional business owners.
1.Congratulations on being awarded the "Bet on a Vet" grant! Can you share with us the inspiration behind your decision to open a business with the Franchise consulting company and Homefront Brands?
Even while in the Army, I have always had an entrepreneurial mindset. After being out almost six years and gaining valuable experiences in the civilian business sector, I wanted to create a business that allowed more control over our family's future. I knew it was time to start something that our community has a need for. Most importantly, we want to be an example to our daughter by showing her what hard work and dedication can build.
2. How do you envision utilizing the $10k grant to support the establishment and growth of your new business?
The grant has allowed us to purchase this franchise and we are so grateful for the opportunity that comes with it. We plan to use the funds towards our marketing strategy and help get our new business brand front and center in our territory.
3. Could you provide some insights into the specific franchise services you plan to offer and the target market you intend to serve?
We will provide window cleaning services, power washing, soft washing, gutter cleaning, and LeafGuard installation. The target market; any building with windows, just kidding. We will provide all of our services to residential and commercial buildings in our service area.
4. As a veteran, how do you believe your military experience and skills will contribute to your success in the franchise consulting industry?
After serving thirteen years in the military, the knowledge you gain is all encompassing. You learn about inventory, maintenance schedules, how to plan, leadership, and growing both professionally and personally. My favorite part, and a big factor that brought me to HomeFront Brands, is that the values I learned while in the military align with HomeFront Brands core values.
5. Opening a business can be challenging. What strategies do you have in mind to overcome potential obstacles and ensure the long-term sustainability of your venture?
I know this journey is just starting, it's new and exciting, and I'm learning as I go. We've already overcome multiple obstacles getting to this point. The business we're starting is in the service industry, so customer satisfaction will be key to the long-term sustainability of our company. An important aspect of our business model will be having control measures in place and follow ups with our clients.
6. How do you plan to leverage your connections within the veteran community to raise awareness about your franchise consulting services?
We have lived in our great community for 17 years and there's a large active duty and Veteran presence. We have close friends who are active duty as well as Veterans. Due to my excitement, I think they all know about our business venture, as I have shared my experiences with them. We plan to stay committed to our Veteran community by being active at local events that raise awareness on the issues Veterans are facing today. Service without Sales is how we plan to raise awareness about our business to the Veteran community.
7. In your opinion, what key advantages does franchising offer for aspiring entrepreneurs, particularly for veterans looking to start their own businesses?
The number one advantage is a road map to success. The Army has a road map for promotions and various plans for Soldiers to be successful. HomeFront Brands has provided that road map, and we just have to mark each checkpoint off as we move forward.
8. Can you elaborate on the support and guidance provided by the Franchise consulting company to veterans who receive the "Bet on a Vet" grant? How will this assistance contribute to your business's growth?
FCC was great to work with and Joe was a wealth of knowledge. Joe made phone calls on our behalf, helped setup meetings, and advised us on the current growth in multiple business spaces. The advice we received allowed us to make a very informed decision. We received the "Bet on a Vet" grant and the money will definitely help our business, but to have the peace of mind that we made the right decision is priceless.
9. Are there any specific franchise brands or industries that you find particularly compelling and intend to focus on within your consulting services? If so, what factors influenced your choice?
We signed with HomeFront Brands and have purchased a Window Hero Franchise. The factors that influenced us the most are the need for the services in our community, the values that HomeFront Brands has align with our own, and getting to meet the team and see the support offered made the decision easy.
10. Looking ahead, what are your long-term goals and aspirations for your business? How do you plan to expand and make a positive impact on the lives of other veterans in the future?
Our long-term goal is to expand into other territories and eventually add additional services to our current lineup. We plan to create an aggressive marketing campaign and continue building relationships within our community. One of our goals is to be a Veteran friendly business. We would really enjoy hiring Veterans and having a mentorship program in place to support them in reaching their future goals.
About the Author
Joe Griffith's entrepreneurial and public service career has spanned almost 4 decades. From his service to our country in the US Air Force, his service as a Fire Lieutenant for the past 20+ years and as a lifelong entrepreneur and franchisee, Joe uses a Servant leader mentality to assist his client’s needs through active listening, conceptualization, foresight, innovation, and stewardship. He actively works with transitioning military veterans and First Responders. Contact Joe at jgriffith@thefranchiseconsultingcompany.com.
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