Privacy Policy


Effective Date: 1/1/2025


At Franchise Journal and its affiliated companies, we take privacy seriously. This policy explains how we collect, use, and protect your information—and how we communicate with you in a modern, technology-driven environment.


This applies to all brands, platforms, events, and services operated by our organization, including but not limited to Franchise Journal, The Franchise Consulting Company, and The Great American Franchise Expo.



By using our websites, services, or submitting your information, you agree to the practices outlined below.


1. Information We Collect

We collect information to better serve you and deliver relevant opportunities.

Information You Provide

This includes:

  • Name, email address, phone number
  • Mailing address
  • Business and financial information (when applicable)
  • Interests, preferences, and responses to forms or surveys

Information Collected Automatically

When you interact with our platforms, we may collect:

  • IP address and device information
  • Browser type and usage behavior
  • Pages visited, links clicked, time on site
  • Cookies and tracking data

Information from Third Parties

We may receive additional data from:

  • Marketing partners
  • Advertising platforms
  • Data providers
  • Event registrations or referral partners


2. How We Use Your Information

We use your information to operate and grow our business—and to create better outcomes for you.

This includes:

  • Connecting you with franchise and business opportunities
  • Matching you with consultants, brands, or service providers
  • Providing customer support and responding to inquiries
  • Sending updates, newsletters, and relevant offers
  • Improving our platforms, services, and user experience
  • Conducting internal analytics and performance tracking
  • Preventing fraud and maintaining system integrity


3. AI, Automation & Modern Communications

We operate in a technology-forward environment and use artificial intelligence and automation to improve speed, accuracy, and experience.

How We Communicate

We may contact you via:

  • Email
  • Phone calls (including automated or AI-generated voice)
  • Text messages (SMS/MMS)
  • Chatbots and messaging platforms

These communications may be:

  • Human-generated
  • AI-assisted
  • Fully automated

What This Means

Our systems may:

  • Follow up on your inquiries
  • Schedule appointments
  • Qualify interest and match opportunities
  • Provide support and information
  • Send reminders and updates

Your Consent

By submitting your information, you consent to receiving communications through these channels, including automated and AI-powered outreach.

Consent is not a condition of purchase.

Opt-Out Anytime

You can opt out at any time:

  • Email: click “unsubscribe”
  • Text: reply “STOP”
  • Direct request: info@franchisejournal.com


4. Telephone & Text Messaging Compliance

We comply with the Telephone Consumer Protection Act (TCPA) and similar regulations.

By providing your phone number, you agree that we may contact you using:

  • Autodialed calls
  • Pre-recorded or AI-generated voice messages
  • Text messages

Message and data rates may apply.


5. Sharing Your Information

We do not sell your personal information in the traditional sense. However, we may share your information as necessary to operate our business.

We may share information with:

Affiliated Companies
Including:

  • The Franchise Consulting Company
  • The Great American Franchise Expo
  • Franchise Journal
  • Other entities under common ownership

Service Providers
For:

  • Technology infrastructure
  • CRM and communication systems
  • Payment processing
  • Marketing and analytics

Business Partners & Brands
When you request information or express interest, your data may be shared with relevant:

  • Franchisors
  • Consultants
  • Vendors or partners

Legal & Compliance
We may disclose information when required to:

  • Comply with law
  • Respond to legal requests
  • Protect our rights and users


6. Data Use for AI & System Improvement

We may use data (primarily aggregated or anonymized) to:

  • Improve our systems and automation
  • Enhance AI performance
  • Personalize user experiences

We do not use personally identifiable information to train AI systems in a way that directly identifies you without your consent.


7. Cookies & Tracking Technologies

We use cookies and similar technologies to:

  • Improve functionality
  • Personalize content
  • Analyze performance
  • Deliver targeted advertising

You can control cookies through your browser settings, though some features may not function properly if disabled.


8. Your Privacy Rights

Depending on your location, you may have the right to:

  • Access your personal data
  • Request correction or deletion
  • Opt out of certain data sharing
  • Limit use of sensitive information

To exercise your rights, contact: info@franchisejournal.com


9. Data Retention

We retain information only as long as necessary to:

  • Provide services
  • Meet legal obligations
  • Resolve disputes
  • Enforce agreements

Retention periods vary based on data type and use.


10. Security

We implement industry-standard safeguards, including:

  • Secure servers
  • Encryption
  • Access controls

However, no system is completely secure. Use our services with that understanding.


11. Third-Party Websites

Our platforms may link to third-party sites. We are not responsible for their privacy practices. Review their policies before providing information.


12. Public Content

If you post content publicly (reviews, forums, etc.), that information may be visible to others and used accordingly.


13. Children’s Privacy

Our services are not intended for children under 13, and we do not knowingly collect their information.


14. International Users

If you access our services outside the United States, your information may be transferred to and processed in the U.S.


15. Changes to This Policy

We may update this policy periodically. Continued use of our services means you accept those changes.


16. Contact Us

For questions or requests regarding your data:

Email: info@franchisejournal.com